At 5alas (We, 5alas, our or us) are committed to protecting your (you or your) personal data, handling it responsibly and respecting your privacy.

This policy covers the personal data that we collect whenever you interact with us, including when you use our websites and when you attend 5alas events, and when you correspond with us (such as by email or over the phone). It also covers personal data that we may receive from third parties.

The sections below explain in more detail:

• The types of personal data we collect from you
• The types of personal data we receive from third parties
• Why we process your personal data
• Who we share your personal data with
• Personal data transfers outside of the EEA
• How long we retain your personal data and security
• Your rights to withdraw your consent and to object (including to direct marketing)
• Your other personal data rights
• How to contact us and exercise your rights

Personal data 5alas collects from you

We collect personal data from your interactions with us, such as when you engage with our websites and attend a 5alas event, or when you email or phone us.

The personal data we collect from you includes:

• The name and contact details that you provide at the time of making an enquiry, when you register as a member with us and complete forms on our site 5alas.com
• Your payment and address details
• Your marketing preferences, including any consents you have given us
• Information you provide when you complete surveys that we use for research purposes
• Your browser or device information
• Information about your use of our website
• Your communications with us, including when you report a problem with our site
• Information about your invitations and attendance at 5alas events

Personal data 5alas receives from third parties

• You may have asked someone to register or to make an enquiry on your behalf
• Software tells us how you engage with our websites
• Data specialists provide us with insights about our members, based on their own aggregated data sets

Why 5alas processes your personal data

This section explains the reasons why we process your personal data and our legal bases for doing so.

Consent

If you’ve opted-in to receive information relating to 5alas, then we’ll provide this information to you by email, post or phone.

Legitimate interests

We process your personal data when necessary to pursue our legitimate interests such as tailoring our website for you, marketing, responding to your complaints, preventing fraud, and others.

Contract

We process your personal data when necessary for contractual reasons, such as providing products and services you requested.

Legal obligation

We are legally required to process your personal data in cases where we need to respond to certain requests by government or law enforcement authorities.

Who 5alas shares personal data with

We may share your data with trusted third-party suppliers, government authorities (where legally required), our advisors, and any new owners in the event of a merger or acquisition.

Personal data transfers outside of the EEA

If we transfer your data outside the EEA, we ensure that appropriate safeguards are in place.

How long 5alas retains personal data and security

We retain personal data as long as necessary for the purposes set out in this policy and in compliance with legal obligations.

Your rights to withdraw consent and to object

You have the right to withdraw your consent and to object to the processing of your personal data at any time.

Your other personal data rights

• Access your personal data
• Correct or delete your personal data
• Restrict or object to processing
• Receive your data in a portable format

How to contact us and exercise your rights

Email: privacy@5alas.com

Postal Address: Tarek Alexander, 80 Linceslade Grove, Milton Keynes, MK5 8BL

For complaints, you may contact the Information Commissioner’s Office (www.ico.org.uk).

Last updated: November 2024

We suggest that you check back here for updates, as we will update this policy from time to time.